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Rob Gould

Adventures in Social Marketing: Appealing to the Better Angels of our Nature

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Posted: October 24, 2016

Rob Gould recorded this Aquacast at the Aquarium on November 17, 2016. Gould is the founder and president/CEO of One Degree Strategies.

He discusses using the discipline of marketing to change people’s behavior regarding climate change.

Video Posted: October 24, 2016 | Running time: 3:39

Lecture Archive

View the presentation in it's entirety: Lecture Archive: Rob Gould

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