Mike Mitchell went to Tabasco, Mexico, in 2014 on a Fulbright research grant to study small-scale fish farming in rural communities. During the fellowship, he learned about an invasive fish species and began developing ideas for turning this problem fish into an economic boon for the region. The devil fish, also known as armored catfish, now accounts for approximately 70 percent of freshwater fisheries in Mexico. Mitchell, co-founder and CEO of Acarí Fish, will tell the story of how he worked to change public perception of the devil fish and describe the work he does now to help Mexican fishing cooperatives launch their own small-scale production facilities.